Analisis Permintaan dan Penawaran Sektor Perhotelan di Kota Pontianak

Refydo, Muhammad Wahyu (2022) Analisis Permintaan dan Penawaran Sektor Perhotelan di Kota Pontianak. KTTA thesis, Politeknik Keuangan Negara STAN.

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Abstract

Penyusunan Karya Tulis Tugas Akhir (KTTA) ini bertujuan untuk mengetahui bagaimana kondisi pasar sektor perhotelan berbintang dan non bintang di Kota Pontianak baik saat, sebelum, dan setelah terjadinya pandemi Covid-19. Penelitian ini menggunakan data yang bersifat sekunder. Dalam mengumpulkan data dan informasi, digunakan metode studi kepustakaan yang sumber utamanya berupa data statistik serta publikasi oleh Badan Pusat Statistik (BPS). Selain itu, penelitian ini juga menggunakan data dari sumber sekunder lainnya seperti buku, literatur, artikel, jurnal, serta sumber – sumber lain yang dianggap relevan terhadap bahasan KTTA ini. Data yang telah diperoleh kemudian diolah hingga menghasilkan kesimpulan bahwa rata – rata tingkat permintaan dan penawaran hotel berbintang dan non bintang di Kota Pontianak sebelum terjadinya pandemi Covid-19 tahun 2017 – 2019 lebih tinggi dibandingkan dengan saat terjadinya pandemi Covid-19 tahun 2020. Kondisi pasar sektor perhotelan berbintang dan non bintang di Kota Pontianak baik saat sebelum terjadinya pandemi Covid-19 tahun 2017 – 2019 dan saat terjadinya pandemi Covid-19 tahun 2020 mengalami kondisi yang cenderung oversupply. Berdasarkan hasil prediksi yang dilakukan menggunakan metode Weight Moving Average (WMA), di dapat hasil bahwa kondisi pasar sektor perhotelan berbintang dan non bintang di Kota Pontianak saat masih terjadinya pandemi Covid-19 tahun 2021 dan setelah terjadinya pandemi Covid-19 tahun 2022 – 2023 juga masih akan cenderung mengalami kondisi yang oversupply. / The preparation of this Final Project (KTTA) aims to find out how the market conditions for the star and non-star hotel sector in Pontianak City are during, before, and after the Covid-19 pandemic. This research uses secondary data. In collecting data and information, the literature study method is used, the main source of which is statistical data and publications by the Central Statistics Agency (BPS). In addition, this study also uses data from other secondary sources such as books, literature, articles, journals, and other sources deemed relevant to this KTTA discussion. The data that has been obtained is then processed to produce a conclusion that the average demand and supply of star and non-star hotels in Pontianak City before the Covid-19 pandemic in 2017 – 2019 was higher than during the Covid-19 pandemic in 2020. Market conditions in the sector star and non-star hotels in Pontianak City both before the 2017 – 2019 Covid-19 pandemic and during the 2020 Covid-19 pandemic experienced conditions that tended to be oversupply. the results of predictions made using the Weight Moving Average (WMA) method, the results show that market conditions are based on the star and non-star hotel sector in Pontianak City when the Covid-19 pandemic in 2021 and after the Covid-19 pandemic in 2022-2023 also occurred. still tend to experience oversupply conditions.

Item Type: Thesis (KTTA)
Uncontrolled Keywords: The hotel sector, demand, supply, Covid-19 (Coronavirus Disease 2019), WMA (Weight moving Average), Pontianak City, Sektor perhotelan, permintaan, penawaran, Covid-19 (Corona Virus Disease 2019), WMA (Weight moving Average), Kota Pontianak.
Subjects: 600 – Technology (Applied Sciences) > 650-659 Management and Auciliary Service > 650 Business
PKN STAN Subject Area > Analisis Pasar Properti
Divisions: 63421 Diploma III PBB/Penilai
Depositing User: Perpustakaan PKN STAN
Date Deposited: 22 Feb 2023 07:12
Last Modified: 22 Feb 2023 07:12
URI: http://eprints.pknstan.ac.id/id/eprint/1007

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